Social-networking - Another Great Marketing Method?
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| Description | With so much interest in how social networks function, one begins to wonder when there is advertising potential within these social networks? I have been seeing social networking for quite a while now. The truth is I am a member of various social network sites including http://www.myspace.com/ and https://www.linkedin.com just... There has been a virtual explosion of social-networking websites before couple of years. Even the players like Google, Yahoo and MSN are becoming into it. With so much interest in how social networks function, one begins to wonder if you have advertising potential within these social networks? I have been seeing social networking for quite a while now. Actually I am an associate of various social media websites including http://www.myspace.com/ and https://www.linkedin.com simply to name two. I joined partly because I wished to see what these were, but more importantly to see what effect social network could have on SEM in-the coming years. I've been a part of numerous services for some time and the reach these sites have is amazing. As an example, from my LinkedIn network of eight people I've an expanded network of over 12,600 people. That is amazing - I am only a click or two away from close to 13,000 other folks who share my related interests ranging from what I like to watch on TV to work I could give to them. Through my connections and their connections, I am connected to people including the American Cancer Society, to Sun Microsystems to the University of Texas to Google. But what advertising possibilities are there for Social Networking? Well, let us have a look at MySpace. MySpace is one of the top sites on the internet today. It racked up 9.4 billion page-views in August 2005 (more than Google) and new people are signing up at-a mind-boggling rate of 3.5 million monthly. MySpace is typical of where todays 18-30 year old goes to manage their digital life. It allows people to post pictures of themselves and their friends, produce a website, list their favorite bands, view and share videos, suggest things to do and lists a set of people they consider friends. It's on this 'Friends List' where the majority of the possibilities lie. All forty million-plus consumers of MySpace have a friends site that lists people that person considers their friend. To get different viewpoints, please consider glancing at: like us on facebook. This really is a set of people who they are interested in hearing from on a regular basis, along with conversing with and about. Once you put somebody as your friend they can send you emails, comment on your photos, study your sites, as well as abandon messages that you can then give the others. This really is an opportunity for instant feedback about you. The capacity to add friends to your site is key for marketing to MySpace users. According to Courtney Holt, head of new media and strategic marketing at Interscope Records, 'This generation is growing up with no ever seen programmed media. 'They don't think in terms of-the album, and they don't think in terms of the TV schedule. They think when it comes to TiVo, P2P, AOL, and of course MySpace. You can view how this might grow. Let's say you develop a MySpace account to speak about your service or product. You blog about any of it and search for the others which could share your interests. Afterward you invite them to be your friend. When they become a friend you start your 'comfortable offer' pitching your product to them. As they grow to appreciate it, they start blogging and discussing it. If people claim to learn additional information on like us on facebook, there are many online resources you can investigate. Soon thousands or even thousand of individuals are talking about you and your product or service. To get one more standpoint, consider checking out: close remove frame. Don't think this can work? Allow me to give some examples to you. There are numerous bands who have gotten their begin MySpace. By just hosting a number of their music on line and blogging about them-selves they created a following. Soon they had file deals and contracts arranged. Click here via to check up when to provide for it. Of course to work with services like MySpace you-need to get some thing this marketplace needs. If you do not then you probably shouldn't put too much energy in to MySpace. But that will not mean other social-networking opportunities should be overlooked. LinkedIn is more of an expert introduction service, when i mentioned previously. If your products or services meets here then by all means investigate it further. And you'll find others too. Ser-vices including Flickr, Yahoo!s MyWeb, http://del.icio.us and more. So if you have ever wondered what other online possibilities might be out there, con-sider social network. It may be another great online-marketing channel.. |
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